Summer Rentals

There have been a few news pieces regarding the 2024 rental season at the Jersey Shore.

The most recent: https://www.inquirer.com/newsletters/shore/jersey-shore-rentals-boardwalk-20240711.html

A few thoughts: Owners with repeat tenants who kept their price increases to a minimum are experiencing a solid rental season.

Property owners new to the rental market (or those with weeks not rented by January or February) have felt the shift in our market the most.

Adding amenities (that are ironically considered the norm in most other vacation rental markets) such as sheets and towels, some paper products, beach tags, beach equipments, etc. definitely helps. Being open to allowing a pet (with references) may also fill un-rented weeks.

The Jersey Shore rental environment has been slow to evolve. Look how long it took for change over cleaning to be included in the rent!

Yet we have to keep up with tenant expectations, and provide good value, in order to be competitive with other high end travel destinations.